Note: All MY.DOG sites have ONLY your name and address on them. There is no link back to the publisher.
 
Increase Productivity
Millions of hours annually are spent within our industry trying to find the right prints for each job or opportunity. In addition to visual criteria, the print must be in stock, the right size, and the right price. Often a print is specified and accepted, only to find out that it is no longer available, or is priced prohibitively. Then the selection process must start all over. MY.DOG is a powerful tool in increasing productivity.
 
Seeing the Image is Critical
Another large drain on man-hours is showing selections to clients. In particular, when the requirements for art are vague, hundreds of pictures must be cut out or printed out, and sent to the customer. MY.DOG is built to allow collections of images to be hand picked, then transmitted via e-mail for a first review by the client.
 
Tailoring Your Marketing Message
With art, having a big selection is critical, as its always difficult to know what your client will want. But the flipside is that with such a big selection, its hard to find what you want quickly. The answer is MY.DOG. Multiple MY.DOG sites (for one customer) can segment print offerings into categories that make sense for you. The powerful search capabilities on each MY.DOG site allow your client to dig further to isolate the right image and print for them.
 
Supporting Outreach via E-Mail
No matter how good a website is, customers have to be drawn/pushed to visit. E-mail can be powerful, but its at its best when it has a clear message, directed perfectly at the target market. Attaching lots of images makes e-mails too big, and can get caught at firewalls. MY.DOG allows you to save searches and e-mail them to your clients, or to create special view boxes which are activated by a secret keyword embedding in a link. It is fast, easy, and effective. You can do all this on your own with easy administration tools.
 
Some of the ways MY.DOG is being used:
 
On-Line Retail Sales of Prints
MY.DOG sites, with a low cost embellishment, can be used to sell unframed art on-line. New art is added automatically behind the scenes by Bentley, and out of stock prints disappear automatically.
 
Selling Framed Art
With the use of the moulding options and the pricing grid, can be used to sell framed art – in particular to regular customers, or with the aid of a manufacturer’s representative.
 
Communications Aide
A useful way to work within your organization, and with customers, to see, discuss, and select artwork.
 
Have an Impressive Web Site
Bolster your web presence with a large looking, searchable site (without the cost and trouble of doing it yourself). Today, looking up to date and professional requires more than a “static” web site.
 
Offer this service for YOUR customer.
Establishing a site for your client, with THEIR name on it – for your client’s clients. Just as you want to protect your vendor’s name, your client/designer may feel the same way about you. Pass this service along!